Emcee Studios
Role
Lead Product Designer
Platform
Emcee Studios’ ethos: “Creators are the new retailers.”
Emcee Studios is social commerce platform that connects consumers, creators, and brands. The main benefit of not being a conventional social media platform is our success is only defined by connecting shoppers with items they love. Our algorithm does not prioritize time spent on the app, but will instead prioritize shoppers engaging with items that fit their persona no matter how short or long the user session. Shoppers will also be introduced to brands they might like through user generated content, which prioritizes authentic recommendations and endorsement over relying on bombardments from advertisements. Authenticity is also preserved by compensation structures that are based largely around the affiliate sales Creators drive with their posts (as there are no ads and ad revenue share.)
Emcee Studios is social commerce platform that connects consumers, creators, and brands. The main benefit of not being a conventional social media platform is our success is only defined by connecting shoppers with items they love. Our algorithm does not prioritize time spent on the app, but will instead prioritize shoppers engaging with items that fit their persona no matter how short or long the user session. Shoppers will also be introduced to brands they might like through user generated content, which prioritizes authentic recommendations and endorsement over relying on bombardments from advertisements. Authenticity is also preserved by compensation structures that are based largely around the affiliate sales Creators drive with their posts (as there are no ads and ad revenue share.)
Key Contributions
▴ Designed app from ground up with tokenized/componetized design system, mapped fully to Tailwind components/config
▴ PWA (progressive web app) to bypass Figma to iOS translation
▴ PWA (progressive web app) to bypass Figma to iOS translation
